Nearly 20 years, I entered the world of advertising and was looking for wisdom. Jack Trout had a book called Positioning. Get it, read it, repeat.
In the world of Sales, Marketing, Public Relations and Business in general, there is a wealth of wisdom and advice out there. As such there is no reason for me re-invent the wheel, because so many folks are already doing it or at least improving on it.
So, my goal is to create a series of links (Collection) that together provide wisdom to others along with myself! Plus there are a few personal insights along the way.
This weekend I was reading one of the many e-mails I get free of charge that I value and you can get your free copy by going to this homepage!
Oh yeah, don’t forget your Mom this weekend…
For the past several weeks, I’ve been getting an e-mail from Tony Alessandra that is short, pithy? and a good, quick read. Check it out.